JORGE CANTOS
PROJECTS
ABOUT ME
EVENTS       TALENTS        PRESS MEDIA

WEEKDAY ART CURATION - ART BASEL x jft
EVENT IN PARIS
October 2024
WEEKDAY, in collaboration with the creative collective jft & ETER, introduced the MEATRACK installation—an art piece crafted from denim that delves into themes of intimacy and the juxtaposition of public and private spheres. This project explores boundaries, using denim and fabric as a medium to symbolize both connection and separation.

The MEATRACK debut took place in Paris during Art Basel, drawing over 300 guests, including key figures from the art and fashion scenes, and journalists from publications such as Fucking Young, Antidote, GQ, Cosmopolitan, Grazia and Konbini.

The event also featured performances by artists like La Grande Dame and Grace Lyell, who explored themes of intimacy throughout the evening, creating a compelling, immersive experience for attendees. Scope:

Guest list.
Co-production of the event.
Performers line up curation.



WEEKDAY x UNIFROM™ - LIMITED EDITION
EVENT IN PARIS
December 2023
WEEKDAY, in collaboration with UNIFROM—a fragrance house originating from the Swedish high-rises—launched the INDIGO perfume and a limited edition raw denim collection. The project, titled "The Tissue Feast," included a gifting initiative targeting key influencers and media outlets across Europe, and an exclusive launch event in Le Marais district of Paris.

The event attracted over 150 guests, including prominent figures from the Parisian scene, influencers, and journalists from publications such as GQ, Numéro, ELLE France, Antidote, Crash and Stylist France.
Scope:

Guest list & PR call.
Co-production of the event.



WEEKDAY - MTWTFSS LIMITED EDITION
EVENT IN BERLIN
February 2023
WEEKDAY launched its limited edition MTWTFSS collection with an exclusive event in Berlin. The launch event attracted over 100 guests, including prominent figures from the Berlin scene, influencers, and fashion editors from notable publications such as SLEEK, Numéro Berlin, Kaltblut, Esquire Germany, and INDIE Magazine.

The campaign also included a gifting strategy in the brand’s core markets, and additionally, during the event, some of the guests were dressed exclusively in pieces from the collection. Scope: 

Guest list & PR call.
Location scouting.
Event Production.



WEEKDAY PRESS SUPPER CLUB #1
EVENT IN LONDON
April 2024
WEEKDAY hosted its first press dinner under the concept of "WEEKDAY Supper Club," in collaboration with one of London's trending supper clubs, "Aguita Salá." This collaboration offered a unique, personalized, and intimate experience. 

The dinner was attended by 20 fashion editors from prestigious publications such as DAZED, British Vogue, Cosmopolitan UK, Culted, Harper's Bazaar UK, British GQ, Hypebeast, Hero Mag, 10 Magazine, and TANK. This exclusive gathering fostered closer connections with key media figures and provided an exceptional platform to showcase the new AW24 collection.
Scope:

Conceptualization.
Guest list & PR call.
Venue scouting.
Event Production.



WEEKDAY CREATOR SESSIONS AW23 x SG LEWIS
EVENT IN LONDON
October 2023
WEEKDAY launched its "Creator Sessions AW23" campaign in collaboration with DJ and producer SG Lewis. 

The event took place in London and welcomed over 200 guests, including prominent figures from the London scene, influencers, and journalists from notable publications such as Dazed, Fantastic Man, PAUSE, Complex UK, NME, Notion, Clash Magazine, Esquire UK, Hypebeast, and The Independent. Attendees enjoyed DJ sets by Rishy Malik + Sanasesh, Scarlett O'Malley, and SG Lewis
Scope:

Guest list & PR call.
Line up curation.
Co-production of the event.



WEEKDAY CREATOR SESSIONS SS23 x DANIELA RATHANA
EVENT IN STOCKHOLM
April 2023
WEEKDAY launched its "Creator Sessions S23" campaign in collaboration with Swedish artist Daniela Rathana. 

The event was held in Stockholm and attracted over 150 guests, including key figures from the Stockholm scene, influencers, and journalists from prominent publications such as ELLE Sweden, Vogue Scandinavia, Odalisque Magazine, Dopest, Café Magazine, King Magazine, and Novembre.
Scope:

Guest list & PR call.
Event Production.



WEEKDAY CURATED SECOND HAND - SHOREDITCH STORE LAUNCH
EVENT IN LONDON
November 2022
WEEKDAY launched its Curated Second Hand concept at the Shoreditch High Street store in London. This initiative is part of the brand's circular business strategy, featuring a consignment-based store-in-store model that allows customers to browse curated pre-loved fashion and sell their own in-season pre-loved items.

The launch event, held within the store, hosted over 75 guests. The event also featured a special collaboration with British trend-setter and stylist @_magda, who curated her own selection of second-hand fashion for the store.
Scope:

Guest list & PR call.
Event Production.



PULL&BEAR x PRIMAVERA SOUND 2022
EVENT IN BARCELONA
June 2022
As a sponsor of the Primavera Sound music festival, Pull&Bear hosted over 100 guests from countries including Spain, France, UK, Germany, Italy, Portugal, Turkey, and The Netherlands.

In addition to inviting influencers and press, Pull&Bear collaborated with various talents to create content for the brand's social media platforms and to amplify the partnership across their channels.

Therefore, a pop-up showroom was set up within the festival grounds, where guests could explore the collection and select their favorite pieces for their festival looks.
Scope:

Guest list & PR call.
Talent collaboration.
Content Creation.



ABSOLUT VODKA - MANIFESTO
EVENT IN MADRID
January 2018 + January 2019

Absolut Vodka's "Absolut Manifesto" celebrated musical, artistic, and creative avant-garde with standout performances by Honey Dijon, Courtesy, and Sophie, alongside artistic showcases by Matières Fecales, Filip Custic, Buffalo Zine, and Mau Morgo. 

The event was organically amplified by over 150 guests from Madrid's vibrant scene, highlighting its impact and reach within the city's creative community.
Scope:

Guest list & PR call.
Talent collaboration.
Content creation.



PARAISO FESTIVAL 2019
EVENT IN MADRID
June 2019
In its second edition, Festival Paraíso brought together top international and local electronic music artists with emerging art. 

The event attracted over 25,000 attendees and featured a social guest list including Inés de León, Ana Perrote and Carlotta Cosials (HINDS), Diego Ibañez (Carolina Durante), Alba Galocha, Albert Mullor, Martina Hache, Angela Huete, Sandra Rubio, Mercedes Bellido, Laura Put, or Ricardo Gómez.
Scope:

Guest list & PR call.

send me an email let’s connect on LinkedIn stalk me on instagram